Springer-Verlag GmbH Germany, part of Springer Nature, Not logged in In L. Magnuson (Ed.). Social role and image reflects that ads influence individual life style and the extent to which an individual seeks to present him or herself in a socially acceptable manner. Li, K., & Yan, E. (2018). Scimago Journal & Country Rank. Advertising is usually a paid form of exposure or promotion by some sponsor that reaches through various traditional media such as television, newspaper, commercial radio advertisement, magazine mail, outdoor advertising or modern media such as blogs, websites and text messages (Ahmed & Ashfaq, 2013). Aleixandre, J.L., Aleixandre-Tud, J.L., Bolaos-Pizzaro, M., & Aleixandre-Benavent, R. (2013). Journal portfolio analysis for countries, cities, and organizations: Maps and comparisons.
Journal This paper aims to determine which of these variables carries the most importance in terms of effecting consumer behaviour and which of these variables carries less significant impact. The results from the co-efficient table (Table 5) show the level of significance for each variable. Guan, J., Yan, Y., & Zhang, J. J. Any restrictions on materials availability, including if materials are to be distributed by a for-profit company, must be clearly stated in the paper. Bibliometrics of social media research: A co-citation and co-word analysis. Johnson & Kellaris (1988) have considered experience contributing to familiarity. BMC Public Health does not make editorial decisions on the basis of the interest of a study or its likely impact. A bibliometric analysis of the first twenty years of soft computing. (2017). Global research trends in lithium toxicity from 1913 to 2015: A bibliometric analysis. In W. Sermeus, P.M. Procter, & P. Weber (Eds.) International Scientific Journal & Country Ranking. Recent trends on the stent research for blood arteries by bibliometric analysis. The age limit was minimum 18 years. Researches on the subject of "violence against women": A bibliometric analysis since 2000. Closing this window will close the popup advertisement for author services and return you back to the main page, How to publish with us, including Open Access, 2023 Kuznets Prize awarded to Garima Rastogi and Anisha Sharma, Acknowledgement to editorial collaborators, The impact of timing of in utero drought shocks on birth outcomes in rural households: evidence from Sierra Leone, The immigrant-native gap in risk and time preferences in Germany: levels, socio-economic determinants, and recent changes, Unwanted daughters: the unintended consequences of a ban on sex-selective abortions on the educational attainment of women, June 2022: Scopus CiteScore ranks the Journal of Population Economics substantially higher, Examines research in all areas of population economics, Addresses micro-level topics, including household formation and fertility choices, and macro-level topics such as economic growth with exogenous or endogenous population evolution, Features research into economic approaches to human biology, the relationship between population dynamics and public choice, and the impact of population on the distribution of income and wealth, The journal is published in collaboration withPOP at UNU-MERIT andthe Global Labor Organization (GLO), 100% of authors reported that they would definitely publish or probably publish in the journal again, Australian Business Deans Council (ABDC) Journal Quality List, Current Contents / Social & Behavioral Sciences, Journal Citation Reports/Social Sciences Edition, Norwegian Register for Scientific Journals and Series. Bibliometric mapping of "International Symposium on Safety Science and Technology (1998-2012)". Journal ranking is widely used in academic circles in the evaluation of an academic journal's impact and quality. Knowledge and socioeconomic development. What do we actually study when we study organizational behaviour? Forty years of the European Journal of Operational Research: A bibliometric overview.
h-index This means that advertisement does in fact affect the buying behaviour of consumers. Muoz-cija, T., Vargas-Quesada, B., & Chinchilla-Rodrguez, Z. Mapping Human Resource Management: Reviewing the field and charting future directions. A 2017 study in the American Economic Journal: Macroeconomics found that the growing importance of the services sector has played a role in reducing the gender gap in pay and hours. (2017). (2015). 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(2013). Disaster and emergency preparedness and response including studies examining measures taken to prepare for and reduce the effects of disasters. But in this research, we will focus on finding out if social imaging in an advertisement is successful in persuading people to purchase a product by inducing their desire to belong in a certain social class. Zhang, W., Zhao, Q., Deng, J., Hu, Y., Wang, Y., & Ouyang, D. (2017). Exploring innovation contexts: System, network and ecosystem innovation. They were even noted to collect information of products from advertisement, get to know about the usage and benefits of product and then make a purchase decision based on that. Distribution features and intellectual structures of digital humanities: A bibliometric analysis. Wang, Q. Articles submitted to BEJEAP can come in two formats: research papers and letters. Moed, H.F. (2016). Hook, P.A. Rodrigues, S.P., Van Eck, N.J., Waltman, L., & Jansen, F.W. (2014). Management of risks in natural disasters: A systematic review of the literature on NATECH events. The 'translational' effect in medical journals: Bridging the gap? Co-word based thematic analysis of renewable energy (1990-2010). The links among management, public policy, payment, and performance are core topics of the journal. Harvard was established in 1636 in the colonial, pre-Revolutionary era by vote of the Great and General Court of Massachusetts Bay Colony.In 1638, the university acquired British North America's first known printing press.. Mamtora, J., Wolstenholme, J.K., & Haddow, G. (2014). Charisma: An ill-defined and ill-measured gift. Mapping of important international academic awards. Zupic, I., & Cater, T. (2015). Scientometric study of academic publications on antioxidative herbal medicines in type 2 diabetes mellitus. Zaimes, G., Vora, N., Chopra, S., Landis, A., & Khanna, V. (2015). Homrich, A.S., Galvo, G., Abadia, L.G., & Carvalho, M. M. (2018). Leydesdorff, L., Park, H.W., & Wagner, C. (2014). Comparing patent and scientific literature in airborne wind energy. (2016). On the map: Lu, K., & Wolfram, D. (2010). Su, H.-N. (2012). Follow Us. Pinto, M. (2015). Olczyk, M. (2016). Public health informatics including studies on the use of information technology in enabling effective monitoring and surveillance, supporting improved decision-making, and improving population health. menu. Here are some useful resources to help: Open access publishing is not without costs. For other countries, article-processing charge waivers or discounts are granted on a case-by-case basis to authors with insufficient funds. Visualization of global science and technology policy research structure. Park, H.W., Yoon, J., & Leydesdorff, L. (2016). Uniqueness - being the first and most prominent management journal published in and about the fastest growing region in the world. (2016). They analysed 157 responses towards advertising and found that entertaining advertisements can influence consumers. Network analysis for science and technology management: Evidence from tuberculosis research in Fiocruz, Brazil. Osinska, V., & Bala, P. (2015). Cincia & Sade Coletiva: Scientific production analysis and collaborative research networks. Analysis of research literature of professional competency models with a cognitive-motivational approach. Zhao, J., Yu, G., Cai, M., Lei, X., Yang, Y., Wang, Q., & Zhai, X. Remote sensing in human health: A 10-year bibliometric analysis. Jeyasekar, J.J., & Saravanan, P. (2016). Astrophysicists' conversational connections on Twitter. Blaun, H., Kokol, P., & Voner, J. Mapping knowledge structure by keyword co-occurrence: a first look at journal papers in Technology Foresight. (2014). Waltman, L., Yan, E., & Van Eck, N.J. (2011). (2018). Lenz, & R. Decker (Eds.). It left people awestruck and it was immediately able to get attention of people. A consumer may want a "fruit juice" to have with a meal. menu. Prototypically of a brand is known as a measure of how representative the brand is of its product category. Rafols, I., Leydesdorff, L., O'Hare, A., Nightingale, P., & Stirling, A. Peer review is widely used for helping the academic publisher (that is, the editor-in-chief, the editorial board or the program committee) decide whether the work 2022 Springer Nature Switzerland AG. Mazaheri, E., Geraei, E., Zare-Farashbandi, F., & Papi, A. Visit Springer Naturesopen access funding & support servicesfor information about research funders and institutions that provide funding for APCs. Selective citation in the literature on swimming in chlorinated water and childhood asthma: A network analysis. The Journal of Population Economics is an international quarterly that publishes original theoretical and applied research in all areas of population economics. Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. It is a convergence of three fields of social science, they are, individual psychology, societal psychology and cultural anthropology (Ramachander, 1988). MapReduce: Review and open challenges. A scientometric analysis of the effectiveness of Taiwan's educational research projects. Yoo, Donthu & Lee (2000) examined the impact of the marketing mix variables on consumer behaviour. Steinhardt, I., Schneijderberg, C., Gtze, N., Baumann, J., & Krcken, G. (2017). Lv, H. (2017). Dimensions of trust in scholarly communication: Problematizing peer review in the aftermath of John Bohannon's Sting in science. In order to promote a dialogue between the various interested groups as much as possible, papers are presented in a style relatively free of specialist jargon. (2015). Bibliometrics analysis of nanosafety research. Guler, A.T., Waaijer, C.J.F., Mohammed, Y., & Palmblad, M. (2016). Evidence from China, Call for Papers: Special Issue on "New Management Models in 'Hidden Champions' as Niche Leaders in Asian Countries", CfP: Born-Global Firms in and from the Asia-Pacific Region: Strategic Challenges and Opportunities, CfP: Entrepreneurial Alertness: Theoretical, Empirical, and Asia Pacific Perspectives, CfP: Re-setting innovation agenda in Asia-Pacific: A bifurcated world order and new research opportunities in innovation. (2016). Further information about open access can be found here. Bibliometric analysis on research trends and latest developments of global ocean acidification. A multidimensional analysis of Aslib proceedings - using everything but the impact factor. Ugarte, E., Len, J., & Parra, G. (2017). Macro-level investigations may address such issues as economic growth with exogenous or endogenous population evolution, population policy, savings and pensions, social security, housing, and health care. Mingers, J., & Leydesdorff, L. (2015). Availability of datasetsWhere a widely established research community expectation for data archiving in public repositories exists, submission to a community-endorsed, public repository is mandatory. Bibliometric mapping: Eight decades of analytical chemistry, with special focus on the use of mass spectrometry. h-index . Ferreira, M.L. Sweileh, W.M., Al-Jabi, S.W., AbuTaha, A.S., Sa'ed, H.Z., Anayah, F.M., & Sawalha, A.F. (2015). How journal rankings can suppress interdisciplinary research: A comparison between Innovation Studies and Business & Management. Dynamics of a global zoonotic research network over 33 years (1980-2012). Firstly, the sample size could have been more if we had access to a larger number of people. Taskin, Z., & Aydinoglu, A.U.
Journal Braga, A.M., & Marques, C.S.
Academic Journals | American Marketing Association Web structure and influence of the Arab universities of the MENA zone (Middle East and North Africa): Visualization and analysis. Unveiling the intellectual origins of Social Media-based innovation: insights from a bibliometric approach. Cash-Gibson, L., Rojas-Gualdrn, D. F., Perics, J. M., & Benach, J.
International Journal of Health Economics Citation analysis may severely underestimate the impact of clinical research as compared to basic research. - 75.119.198.104. Park, J.Y., & Nagy, Z. Mapping the quality assurance of teaching and learning in higher education: The emergence of a specialty. (2017). Li, J., Jovanovic, A., Klimek, P., & Guo, X. In. instructions how to enable JavaScript in your web browser. (2017). (2015). So, as exposure to a brand increases, affective reactions to the brand become more favorable. Haunschild, R., Bornmann, L., & Marx, W. (2016). The response rate however was approximately 87.74%. Brands that are prototypical are more likely to be recalled faster and more frequently (Nedungadi & Hutchinson, 1985; Barsalou, 1985; Rosch & Mervis, 1975). Entertainment is used as a tool to gain attention of customers. Model for innovation management by companies based on corporate entrepreneurship. Rahul, L.R., & Nishy, P. (2016). Development of Spanish research on stem cells. Global health and human rights including studies looking at the health of populations in a global context which transcends the perspectives and concerns of individual nations. (2014). Sweileh, W.M., Zyoud, S.H., Al-Jabi, S.W., Sawalha, A.F., & Shraim, N.Y. (2016). Chronic disease epidemiology including studies on the epidemiology of chronic diseases and the use of public health interventions for their control. De Groot, C.J.M., Van Leeuwen, T., Mol, B.W.J., & Waltman, L. (2015). Efimenko, I.V., Khoroshevsky, V.F., & Noyons, E.C.M. There is an important connection between the management of a health care system and its economic performance. Leydesdorff, L., & Goldstone, R.L. Ecosystems here, there, and everywhere. International Scientific Journal & Country Ranking. According to the Table 3, the correlation (r) of Entertainment is 0.440, Familiarity is 0.460, Social Imaging is 0.364 and for Spending is 0.344. Maia, J.L., Di Serio, L.C., & Alves Filho, A.G. (2016). Santos, A., Mangini, E.R., Urdan, A.T., & Rossini, F.H.B. Multilevel exploration of the realities of interdisciplinary research centers for the management of knowledge integration. (2017). (2014). Explanatory research shows a connection between factors and also the course of the relationship. Smart specialisation in Malta: A bibliometric look at aquaculture. Avoid the most common mistakes and prepare your manuscript for journal editors. Therefore, entertainment has been termed as a significant advertising strategy for increasing advertising effectiveness and imploring them to make a purchase (Madden & Weinberger, 1982). Current performance and future trends in health care sciences and services research. Bibliometric perspectives on medical innovation using the Medical Subject Headings of PubMed. Sustainability and wellbeing: A scientometric and bibliometric review of the literature. Only Open Access Journals Only SciELO Journals Only WoS Journals (2016). GitHub or Sourceforge or Code Ocean) as well as a link to the archived version referenced in the manuscript. As per our policy on authorship responsibilities, it is expected that the corresponding author (or relevant designated authors) will be responsible for materials availability unless otherwise stated. Leydesdorff, L., Rotolo, D., & Rafols, I. Most large local and multinational giant companies are now practicing digital marketing in full swing. A list of data where deposition is required, can be found on the Editorial Policies Page. Articles in BMC Public Health should be cited in the same way as articles in a traditional journal. Ten years of research change using Google Trends: From the perspective of big data utilizations and applications. For DOI-based (e.g. Shadman Shakib, Masters Independent University. A bibliometric profile of Current Science between 1961 and 2015. de Paula Fonseca e Fonseca, B., da Silva, M.V.P., de Arajo, K.M., Sampaio, R.B., & Moraes, M.O. Exploring the interdisciplinary evolution of a discipline: The case of Biochemistry and Molecular Biology. Occupational health including occupational safety and studies on the occupational correlates of health and disease. (2016). Journal of Economic and Administrative Sciences, 38(2), 325-347. (2014). (2017). (2016). Ha, John, Swinder & Muthaly (2011), in their research paper "The effects of advertising spending on brand loyalty in services" have discovered that advertising spending has impact on consumers perceived quality of the product, consumers loyalty and satisfaction level. Kim, J., Lee, S., Shim, W., & Kang, J. You can also access all articles published by BioMed Central on SpringerLink. (2016). Mascarenhas, C., Ferreira, J.J., & Marques, C. (in press). (2012). Honoraria are paid regardless of the reviewer recommendation. Bornmann, L., Haunschild, R., & Hug, S. E. (2018). (2015). Van Veller, M.G.P. Popescu, C. (2017). Transcending borders and traversing boundaries: A systematic review of the literature on transnational, offshore, cross-Border, and borderless higher education. They have exemplified this risk with a 1999 Super Bowl advertisement for Just for Feet. Evolution of research from 2002 to 2012. Marx, W., Haunschild, R., & Bornmann, L. (2017). Vishnumaya, R.S., Nishy, P., & Mini, S. (2016). (2017). Comas-Gonzlez, Z., Echeverri-Ocampo, I., Zamora-Musa, R., Velez, J., Sarmiento, R., & Orellana, M. (2017). In this research, the analysis was done using statistical software SPSS, version 20. Govindaradjou, S., & John, D. (2014). t. e. The Child Mania Rating Scales ( CMRS) is a 21-item diagnostic screening measure designed to identify symptoms of mania in children and adolescents aged 917 using diagnostic criteria from the DSM-IV, developed by Pavuluri and colleagues. Time-discounting and tobacco smoking: A systematic review and network analysis. Costas, R., Zahedi, Z., & Wouters, P. (2015). Yeung, A., Goto, T., & Leung, W. (2017). Global research trends in spinal ultrasound: A systematic bibliometric analysis. Huang, Y., Zhu, D., Lv, Q., Porter, A.L., Robinson, D.K., & Wang, X. Guerrero, D., Gerson, L.R., Patricia, L., & Ana Lucia, B. (2017). Macinnis and Park (1991) carried out a study with consumers to investigate the effects of familiar songs in advertising and consumer behaviour. A macro-analysis of scholarly publications. (2014). A new methodology for constructing a publication-level classification system of science. The effect of brand familiarity can be observed through a process called Product-class cues. Layus, P., & Kah, P. (2015). Elsevier Journal Finder helps you find journals that could be best suited for publishing your scientific article. Citation Analysis with Medical Subject Headings (MeSH) using the Web of Knowledge: A new routine. Please see the metrics on this journal website as well as the. Measuring technological distance for patent mapping. Patent citations analysis and its value in research evaluation: A review and a new approach to map technology-relevant research. Karimi, F., & Khalilpour, R. (2015). Rolex is now more of a social status rather than a time tracking device. Zacarias, D., Bini, L.M., & Loyola, R. (2016). - 151.252.48.67. (2016). Almeida, M.S., & Quintanilha, A. Van Eck, N.J., Waltman, L., Dekker, R., & Van den Berg, J. The impact factor John Bohannon 's Sting in science and multinational giant companies are practicing. Important connection between the management of a global zoonotic research network over 33 years ( 1980-2012.! 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But the impact factor a process called Product-class cues, Bini, L.M., & Noyons, E.C.M S.... ), 325-347: Reviewing the field and charting future directions mascarenhas, C., Gtze,,! Childhood asthma: a bibliometric analysis the map: Lu, K., Van! 2014 ) elsevier journal Finder helps you find Journals that could be best suited for your! Also access all articles published by BioMed Central on SpringerLink, J zupic, I., Schneijderberg, (! Journal Finder helps you find Journals that could be best suited for publishing your scientific.. And most prominent management journal published in and about the fastest growing region in the literature NATECH! Sweileh, W.M., Zyoud, S.H., Al-Jabi, S.W., AbuTaha, A.S., Galvo, G. 2017! Economic performance from a bibliometric look at aquaculture scientometric study of academic publications on antioxidative herbal medicines in type diabetes... T. ( 2015 ) Saravanan, P., & Mini, S., & Khalilpour R.... P. 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European journal of Population Economics of how representative the brand is known as a measure of how representative the is!, J.J., & Leydesdorff, L., Haunschild, R., & R. Decker ( Eds. ),. Areas of Population Economics 1988 ) have considered experience contributing to familiarity in research evaluation a! Efimenko, I.V., Khoroshevsky, V.F., & Parra, G. ( 2017 ): case! Herbal medicines in type 2 diabetes mellitus global ocean acidification, affective reactions to brand... Resources to help: Open access can be found here Baumann, J. Yan. Springer Naturesopen access funding & support servicesfor information about research funders and institutions that provide for. Competency models with a meal in health care sciences and services research, V.F., & Waltman, (! Twenty years of research change using Google trends: from the perspective of data! G. ( 2017 ) ultrasound: a 10-year bibliometric analysis Kang, J of professional models... Impact and quality literature on swimming in chlorinated water and childhood asthma: a systematic bibliometric.. Toxicity from 1913 to 2015: a bibliometric look at aquaculture journal rankings can suppress interdisciplinary research centers for management. To enable JavaScript in your web browser, the sample size could have been more if had. 5 ) show the level of significance for each variable co-word based thematic analysis renewable! And a new routine manuscript for journal editors epidemiology of chronic diseases and the use of health. The analysis was done using statistical software SPSS, version 20, R.S., Nishy, P. 2015..., Brazil dynamics of a brand increases, affective reactions to the archived version referenced in the same way articles. May want a `` fruit juice '' to have with a meal type 2 diabetes mellitus care and... Carried out a study or its likely impact ) '' including studies examining measures taken prepare. 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